Meet the founder

Hi, I’m Adriana - the founder and creative director behind Zana, a Melbourne-based creative studio shaping brands with depth, feeling and direction.

Zana was built from a desire to create work that feels meaningful - helping heart-led founders bring shape to the vision they carry within them, even when they can’t yet fully articulate it themselves.

I’ve always been drawn to the worlds people create - the feeling of art, culture, storytelling and the emotion something leaves behind long after you’ve experienced it. That perspective naturally flows into the way I approach branding: thoughtfully, intuitively and with deep consideration for how a brand should feel, not just how it should look.

Through story-driven strategy and creative direction, I work closely with founders to uncover the essence of their brand - shaping identities and experiences that feel emotionally connected, visually refined and distinctly their own.

More than anything, I see my role as helping founders gain clarity in what they’re building - creating brands people don’t just see, but genuinely connect with and remember.

Are you ready to create something with depth?